Nautilus

2022

Why your brain isn’t into the future

What you can’t imagine clearly, you value less

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The Philadelphia Inquirer

2020

These Penn scientists discovered how the brain engages in imagination

While undergoing MRI brain scans at the University of Pennsylvania, two dozen volunteers were asked to picture themselves in a variety of pleasant and not-so-pleasant scenarios.

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Related articles: Forbes, The Hill, Inverse

Wharton Stories

2018

How This Doctoral Student Is Exploring the Nexus Between Business and Brain Science

Pursuing a joint degree in marketing and psychology, doctoral student Arthur Lee has also plugged in to a “rare network” that bridges neuroscience and business through Wharton’s Neuroscience Initiative.

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Grad Student Spotlight

2018

A discussion with the Wharton Neuroscience Initiative (WiN) and Marketing and Psychology doctoral student, Arthur Lee.

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